Design Hero Project: Poster + Book

Communications Studio Spring 2022

heysu oh
4 min readFeb 22, 2022

01/25 Exploring Design Heroes.

Beginning with choosing between two “design heroes” we created collages of our inspirations and discussed them during class with each other through Figma.

My 3 Choices of Design Heroes:

01/27 MoodBoard.

For this project I decided to focus on Raf Simons. I largely appreciate his work and, even more, his process of how he got to where he is now. Through figma I created a mood board showing 8 of his works throughout his design timeline and included a timeline of his portrait in addition. Following this I included typefaces which are associated with his branding and designs.

Grid Exercise:

In-class we practiced different exercises with three posters and observed the grid system for each work with InDesign.

02/04 Beginning Poster Ideas:

Following the critique for my iterations, I recognized a lot of the poster ideas would be applicable better as a magazine spread or cover.

02/08 Iterating.

02/09 Printing Samples.

  • Debating between the photoshopped version of the human form vs the original photo.

02/10 Feedback.

Refinement:

02/14 Final Poster.

Magazine Grid Practice.

02/22 80 Page Sketches.

02/24 First Spread Iterations.

03/01 Second Spread Iterations.

03/03 Refinement Per Page.

  • Cover Page:

03/08 Further Iterations.

03/10.

  • Timeline:
  • Table of Contents:

03/15.

  • Timeline:
  • About him page:
  • Center Spread:
  • Pages further iteration:

03/17:

  • Cover page iterations:

Final Spread.

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